Cookie Policy
1. Introduction
This Cookie Policy explains how Pistachio uses cookies and similar tracking technologies on pistachioapp.com (the "website").
By using our website, you consent to the use of cookies in accordance with this policy. You can manage or withdraw your consent at any time using the cookie settings available in the footer of our website.
2. What are cookies?
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to website owners.
Cookies can be:
- First-party cookies: set by Pistachio directly.
- Third-party cookies: set by external services we use, such as analytics or advertising platforms.
- Session cookies: temporary cookies that expire when you close your browser.
- Persistent cookies: cookies that remain on your device for a set period of time.
3. How we use cookies
We use cookies for the following purposes:
- To measure website performance and understand how visitors use our site.
- To improve the relevance of advertising shown to you on third-party platforms.
- To understand which organisations are engaging with our website.
4. Cookie categories
We categorise the cookies we use as follows:
| Category | Description |
|---|---|
| Strictly necessary | Essential for the website to function. These cannot be disabled. |
| Analytics | Help us understand how visitors interact with our website by collecting and reporting information anonymously. |
| Marketing | Used to track visitors across websites to display relevant advertising, measure campaign performance, and support outbound sales activity. |
5. Cookies we use
The table below lists the specific cookies set on our website, the provider responsible for each, and their purpose.
| Cookie / Tag | Provider | Purpose | Category | Duration | Opt-out |
|---|---|---|---|---|---|
| GA4 (_ga, _gid, ga*) | Website analytics: measures visits, traffic sources, page performance, and session engagement. | Analytics | Up to 2 years | Opt out | |
| Google Ads (gclid, _gcl_au) | Tracks conversions and ad performance for Google Ads campaigns. | Marketing | Up to 90 days | Opt out | |
| LinkedIn Insight Tag | Tracks conversions and ad performance for LinkedIn campaigns, and enables retargeting. | Marketing | Up to 180 days | Opt out | |
| Reddit Pixel | Tracks conversions and ad performance for Reddit campaigns. | Marketing | Up to 1 year | Opt out | |
| ZoomInfo | ZoomInfo | Identifies companies visiting our website based on IP address to support outbound sales activity. | Marketing | Up to 1 year | Opt out |
| HubSpot (__hstc, hubspotutk, __hssc, __hssrc) | HubSpot | Tracks form submissions and manages contact creation in our CRM. | Analytics | Up to 13 months | Opt out |
| Clay Web Intent | Clay | Identifies companies visiting our website by matching IP addresses against a B2B database, to support outbound sales activity. | Marketing | Up to 30 days | Opt out |
| ted-id | Pistachio | Records a pseudonymous identifier to measure aggregate website usage patterns, such as distinct visitor counts and pages viewed per session. | Analytics | Up to 14 days | N/A |
| cybr-session | Pistachio | Stores a session identifier for logged-in users to verify access permissions and maintain session continuity. | Strictly necessary | Up to 30 days | N/A |
| CookieYes | CookieYes | Records and stores your cookie consent preferences. | Strictly necessary | 1 year | N/A |
6. Managing your cookie preferences
You can manage or withdraw your consent at any time by clicking the "Cookie Settings" link in the footer of our website.
You can also control cookies through your browser settings. Most browsers allow you to:
- View the cookies stored on your device.
- Block cookies from specific websites or third parties.
- Delete all cookies when you close your browser.
Please note that disabling certain cookies may affect the functionality of our website or the relevance of content shown to you. Strictly necessary cookies cannot be disabled as they are essential for the website to operate.
For guidance on managing cookies in your browser, visit www.allaboutcookies.org.
7. Google Consent Mode
We use Google Consent Mode V2, which means our Google tags (Analytics and Ads) respect your consent choices. If you decline analytics or marketing cookies, these tags will operate in a restricted mode and will not store cookies or collect personal data. Google may use cookieless pings to support aggregate conversion modelling in compliance with applicable privacy law. These cookieless pings do not contain personal data and cannot be used to identify you as an individual.
8. Third-party websites
Our website may contain links to third-party websites. This Cookie Policy does not apply to those websites, and we are not responsible for their privacy or cookie practices. We encourage you to review the cookie and privacy policies of any third-party sites you visit.
9. Changes to this policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for legal, regulatory, or operational reasons. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.
10. Contact us
If you have any questions about our use of cookies or this policy, please contact us at:
1. Introduction
This Cookie Policy explains how Pistachio uses cookies and similar tracking technologies on pistachioapp.com (the "website").
By using our website, you consent to the use of cookies in accordance with this policy. You can manage or withdraw your consent at any time using the cookie settings available in the footer of our website.
2. What are cookies?
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to website owners.
Cookies can be:
- First-party cookies: set by Pistachio directly.
- Third-party cookies: set by external services we use, such as analytics or advertising platforms.
- Session cookies: temporary cookies that expire when you close your browser.
- Persistent cookies: cookies that remain on your device for a set period of time.
3. How we use cookies
We use cookies for the following purposes:
- To measure website performance and understand how visitors use our site.
- To improve the relevance of advertising shown to you on third-party platforms.
- To understand which organisations are engaging with our website.
4. Cookie categories
We categorise the cookies we use as follows:
| Category | Description |
|---|---|
| Strictly necessary | Essential for the website to function. These cannot be disabled. |
| Analytics | Help us understand how visitors interact with our website by collecting and reporting information anonymously. |
| Marketing | Used to track visitors across websites to display relevant advertising, measure campaign performance, and support outbound sales activity. |
5. Cookies we use
The table below lists the specific cookies set on our website, the provider responsible for each, and their purpose.
| Cookie / Tag | Provider | Purpose | Category | Duration | Opt-out |
|---|---|---|---|---|---|
| GA4 (_ga, _gid, ga*) | Website analytics: measures visits, traffic sources, page performance, and session engagement. | Analytics | Up to 2 years | Opt out | |
| Google Ads (gclid, _gcl_au) | Tracks conversions and ad performance for Google Ads campaigns. | Marketing | Up to 90 days | Opt out | |
| LinkedIn Insight Tag | Tracks conversions and ad performance for LinkedIn campaigns, and enables retargeting. | Marketing | Up to 180 days | Opt out | |
| Reddit Pixel | Tracks conversions and ad performance for Reddit campaigns. | Marketing | Up to 1 year | Opt out | |
| ZoomInfo | ZoomInfo | Identifies companies visiting our website based on IP address to support outbound sales activity. | Marketing | Up to 1 year | Opt out |
| HubSpot (__hstc, hubspotutk, __hssc, __hssrc) | HubSpot | Tracks form submissions and manages contact creation in our CRM. | Analytics | Up to 13 months | Opt out |
| Clay Web Intent | Clay | Identifies companies visiting our website by matching IP addresses against a B2B database, to support outbound sales activity. | Marketing | Up to 30 days | Opt out |
| ted-id | Pistachio | Records a pseudonymous identifier to measure aggregate website usage patterns, such as distinct visitor counts and pages viewed per session. | Analytics | Up to 14 days | N/A |
| cybr-session | Pistachio | Stores a session identifier for logged-in users to verify access permissions and maintain session continuity. | Strictly necessary | Up to 30 days | N/A |
| CookieYes | CookieYes | Records and stores your cookie consent preferences. | Strictly necessary | 1 year | N/A |
6. Managing your cookie preferences
You can manage or withdraw your consent at any time by clicking the "Cookie Settings" link in the footer of our website.
You can also control cookies through your browser settings. Most browsers allow you to:
- View the cookies stored on your device.
- Block cookies from specific websites or third parties.
- Delete all cookies when you close your browser.
Please note that disabling certain cookies may affect the functionality of our website or the relevance of content shown to you. Strictly necessary cookies cannot be disabled as they are essential for the website to operate.
For guidance on managing cookies in your browser, visit www.allaboutcookies.org.
7. Google Consent Mode
We use Google Consent Mode V2, which means our Google tags (Analytics and Ads) respect your consent choices. If you decline analytics or marketing cookies, these tags will operate in a restricted mode and will not store cookies or collect personal data. Google may use cookieless pings to support aggregate conversion modelling in compliance with applicable privacy law. These cookieless pings do not contain personal data and cannot be used to identify you as an individual.
8. Third-party websites
Our website may contain links to third-party websites. This Cookie Policy does not apply to those websites, and we are not responsible for their privacy or cookie practices. We encourage you to review the cookie and privacy policies of any third-party sites you visit.
9. Changes to this policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for legal, regulatory, or operational reasons. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.
10. Contact us
If you have any questions about our use of cookies or this policy, please contact us at:
Current version: